The Nullstar Lab
Ideas in motion.
Thinking in public.
Films, prompts and working notes from the studio. Open something, try it and make it your own.
10 entries

Videos · 8-second film
Making websites feel alive
An eight-second motion study, with notes on pacing, restraint and the return to a still frame.
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Prompts · 4-minute read
The product-to-creative prompt
Turn verified product facts into a considered creative direction, with a clear line between evidence and assumptions.
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Experiments · 5-minute read
A better lead handoff
A practical blueprint for moving from a new inquiry to an accountable next step.
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Resources · 3-minute read
A small vocabulary for motion
Five interaction patterns to sketch before adding animation to an interface.
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Experiments · 4-minute read
The agentic storefront
A design study for shopping assistance that keeps product facts, choices and checkout in the buyer’s hands.
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Articles · 4-minute read
Design systems in the age of AI
How a small set of explicit decisions can keep generated interfaces coherent.
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Notes · 3-minute read
Making digital materials believable
An art-direction checklist for product images with a consistent material and lighting language.
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Tools · 3-minute read
A reusable research prompt
A model-independent starting point for separating findings, uncertainty and the next useful question.
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Resources · 3-minute read
A useful interface review
A practical checklist for the main task, mobile reading order and states that are easy to miss.
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References · 3-minute read
How to study a website reference
Turn a page you like into precise design decisions instead of a vague request to make it look better.
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